“Oh, God…I am just too fed up with this tormenting work, complicated relationships, and stressful life." I murmured, as I returned to my place after a long, daunting day at work.
Post-dinner, I went to my forever
favorite place – ‘the balcony of my apartment’, with the forever favorite combo
in hand – ‘a Marlboro, and a hot cup of tea.’ No matter how long the day was,
or how lonely I feel…this place and this combo have always been my perfect vent
buddies. “How beautiful my city looks from the 8th floor of my apartment
at this hour, but how unfortunately this enticing city becomes a burden
every morning when I get back to my workplace, passing through the traffic-flooded roads, with drivers venting all their anger honking horns; The city which sounds soothing as Beethoven, and comes
to a calming halt at night; how unfortunately turns all ugly, noisy, and disturbing
as the day unfolds." I thought taking a sip. Every morning, before even reaching the workplace, all my morning charm
and zeal dissipates in the thick fumes of PM10, and the shrill cacophony of cities.
After losing half of the energy, and getting the mental peace to miserably
low levels in the early morning hours only; the rest half gets burnt in the stressful,
and too-fast-to-handle workplace. And I eventually return home every day with a
long face, ailing body, and with the same murmur as mentioned in the beginning.
.
. (385 days later)
.
“Alas…I need a break now! Just too
fed up with this!!! Either I am going to leave this ‘not-so-peaceful’ city from
tomorrow, or I am just resigning this ‘not-so-fruitful’ job.” I vociferously
screamed this time, banging the door so hard that the uncle living in the
adjacent apartment almost died of a heart attack. As I was planning to leave this place, job, and city from the next morning; a close acquaintance of mine called me. She
happens to be my forever favorite (after that combo). In the one-hour talk, she
somehow convinced me of giving up on this bizarre decision of mine and vowed
to tell me a bang-on solution for all my lament, despair, and complexities in
life. She asked me to take a week off the office, and take a cab to Kalpa tomorrow. I had been blindly trusting her for many years now, and she hadn’t let me
down a single time. I accepted her say and took the taxi to Kalpa early next
morning.
It took me eight hours to reach the destination. The journey to Kalpa was full of nature’s luxuries from dense woods, to steep valleys, to mighty rivers. Throughout the journey I was very much fascinated and excited about the surprise I was about to get. And here I was…my cab stopped in front of a ‘lavishly built, haveli kinda palace.’ Before I could engross into the serene environment, I heard a familiar voice ‘Mr. RESIGN, how you doing? Welcome to the haven land.’ “Oh Dear…how are you, it’s been a long. Didn’t know that we’ll be meeting like this.” I responded, hugging her. “Panchtatva, by Forest Essentials... you must be well aware of the FE brand, right? This is a new Wellness Luxury resort by them. This is what I was talking about” she said, noticing my sense of amazement. I just couldn’t understand how to revert to this – whether to go happy, or amazed, or sad, or what! Nonetheless, as we lifted the luggage to move inside the resort, the porter from the hotel in a delicate attire took the luggage from us, ask us for the room number, and showed us the way wearing a cordial smile on his face.
.
.
.
Getting done with the formalities
we stepped into our room. The room – meticulously designed, lit with dazzling warm-white lights, and dipped in the essence of petrichor was giving a divine vibe. I felt like
I have come to a new life, and in a modicum of a second all my tension, worries,
stress, and anxiety lost somewhere in this havoc of ‘tranquility.’ The thoughts
which had been making my life terrible for months, all got vanished away in this
heavenly breeze of serenity. The ambience was so soothing that within the first
hour of my holiday week, I had already become very much mentally healthy, and emotionally
fine. I went to the bathroom to offload the tiredness caused by the long
journey. While bathing I realized that I had been using the all-natural Forest
Essentials Ayurveda products for a long, but I never felt this relaxed before. I came to the conclusion that no matter how luxury wellness cosmetic products I use, as long as I am living
in a stressed environment, I will keep on finding it really hard to live a placid life. Miles way
from the earsplitting clamor of city and work, I desperately need brief
excursions like this for the peace of my mind.
.
. (5 days later)
.
I woke up early this Saturday,
the penultimate day of my holidays. As my darl was still sleeping in, I hugged her
and get off the bed early. I moved out the resort to take a brief walk. Throughout
my way to the exit, the staff greeted me with their distinct warm smiles, and
asked me if I needed something? I had been to many a hotel before, but I hadn’t
seen the hotel staff as courteous as this. I had always wanted to go
far away from the city, and live in an aloof location; but I didn’t know that Panchtatva,
by Forest Essentials will completely satisfy this penchant of mine (and not just satisfy,
but made me fall for it like I fell for nothing else before.) The resort was all
covered up in green with lush trees & forests; with the pretty valleys making
the already picturesque location even prettier; and the huge variety of exotic birds bringing the feel of a soulful concert. I had never known that nature has got such amazing, and concealed powers to entirely heal the human mind & body, way better than any
modern-day pill. This stay in Panchtatva had given me the best days of
life and taught me some memorable lessons for life.
5 days to the holidays, I was all
physically, mentally, and emotionally fit. All my maladies had been cured,
and I had well-forgotten all the past ordeals. But what special and distinct did
the Panchtatva do with me that no other technology, remedy, or medication could?
It was Panchtatva, which added spark to the faint flame of my life, and added much-needed fuel to my life’s vehicle (no matter whichever your life’s vehicle is –
be it a sedan, or an SUV, or even luxury like Rolls Royce, or Aston…until
and unless it is high up on fuel, it won’t take you to happy places.) Panchtatva, in last 5 days not only added enough fuel to my vehicle, but
repaired it like a prowess mechanic. Ayurvedic spa & massage creating an aura
of nirvana; seasoned dietitians, dosha analysts, and councilors giving healthy solutions; and the well-planned
sessions of yoga & meditation under the discipline of skilled experts are
some of the points of parity (POP) which almost every wellness resort provides,
but the Panchtatva Resort had taken care of the smallest of the things in such an
outstanding manner that actually made all these POP, a Point of Differentiation (POD) for it,
and made it the best potential resort to occupy the helm position among all the Luxury Wellness Resorts in the country. Coming to the appetite- the Live-cooking by chefs (Open
Kitchen), the detox drinks & tea for refreshments, and the Satvik, but
palatable Food Menu added to the supremacy of Panchtatva. And it's still not all, there are a number of attractions like the visit to Apple Orchids in the
vicinity, special local artists music-drama sessions, and an Amphitheatre which 'make your stay, even more beautiful than your destination.' (Manzil se khubsurat 'STAY' hai)
.
. (post-holidays)
.
As I returned to my place from
work this evening; though my body was a lil tired as always, my mind wasn’t at
all. I didn’t bang the door this time; in fact, greeted the uncle living in the
adjacent with a big smile and whispered in relief “oh, I am so in love with
this life, and this job, and this city…”
(Disclaimer: There is NO such resort by the company Forest Essentials. Above is just a part of FICTIONAL category extension Brand Management assignment)
Advertising & Public Relations Dept.
Indian Institute of Mass Communication (IIMC)